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Color cosmetics brand partners with Facebook for interactive demo.
By: Melissa Meisel
Reimagining the beauty tutorial, Nars has partnered with Facebook to create the first beauty 360 Video in the form of a Spring beauty tutorial lead by Nars Lead Makeup Stylist Janice Daoud. As the tutorial plays, users can turn their device or drag their fingers to move around within the video and explore how to create the look any and every angle. For this Facebook 360 Video, Nars focused on filming targeted complexion, eye, brow, cheek and lip looks to leverage the full effect each product provides.
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